"Information operations that delegitimize the top leaders of terrorist groups and undermine the image of these groups’ omnipotence is an essential adjunct to kinetic approaches. The top leaders of terrorist organizations are more than just policymakers for the group. They occupy an enormously influential and important symbolic position at the head of a terrorist organization that is often inextricably connected to that organization’s very existence. Therefore focused and sufficiently resourced public diplomacy and information-operations campaigns to discredit these leaders and undermine images of their and their groups’ omnipotence are critical elements in effectively countering terrorism."
Find more on Hoffman's "Twelve Step Program" for terrorism HERE

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